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Backbone Blog
How do I create clickable URLs for songs? For live?
Along with visual text information regarding the show, program, artist, song, album and copyright information, you can send one or more displayed images, such as the album cover or artist’s head shot. Both the text and image include a clickable URL that will take the listener to a web page of that artist, his ecommerce site, or wherever you would like the listener sent. There is an available option to auto-generate iTunes Album Art as part of the ingest process. If the track
Richard Cerny
Can my listeners download and save music?
The beauty of QuickTime as a platform, besides its incredible clarity, is that the QuickTime player does not permit the saving of streaming songs or other streaming audio. This protects artists’ content and allows you to remain in compliance with the United States streaming laws. However, if your listener is interested in a particular song and your clips have URLs to the iTunes Store they can click through to purchase the song or other audio for immediate download. Some tuner
Richard Cerny
Can Backbone Radio Standard be used to automate regular (AM/FM) radio broadcasts?
Yes, you can use Backbone Radio to automate a conventional radio station, such as a low power FM station. You would set the OnAirStudio application to compress your source material at 128Kbps MPEG-4 lossless audio in order to get a true highest fidelity stream from your client to your Transmitter. You would connect your FM transmitter to the audio-out connection on your Macintosh and then play audio directly out of the Macintosh into your FM transmitter.
Richard Cerny
Does Backbone Radio include automatic logging, and what information is logged?
Backbone Radio includes automatic logging for content played out of the automation system. What if the CARP/DMCA logging/record keeping requirements change? Backbone Radio is based on a relational database. The stored data on listeners, programming and media content can be analyzed and formatted in new and different ways as required. Thus, any special or changed requirements for reporting can be met by generating a new query to the database.
Richard Cerny
How do I stream images with the radio broadcast?
Images, such as Station Logos, Program Images, Album Covers or head shots, are streamed using a web-based facility included with the Backbone Radio Service. These images are accessed by embedding a link to a particular web location (e.g., a .jpeg image) on the backboneServer into a web page. This link is updated on the fly with the image or images appropriate for each audio clip. Also, images can be sequenced to appear at specific times during the clip through the OnAirStudio
Richard Cerny
Can I use my iTunes library to quickly build a database of content?
Yes. Backbone Radio pre-compressed mp3 or mp4 files created with iTunes and stored in your iTunes Library can be dragged and dropped into an OnAirStudio playlist. The OnAirStudio application will query the iTunes Store using the mp3 and mp4 tags to fetch album art, additional clip information and associated links to that clip in the iTunes Store for click-through purchase.
Richard Cerny
Can I do a live remote with commercial inserts?
Yes. This feature is one of the major differences between our solution and other solutions available on the market. A live remote with commercial inserts is done in the following way: Using the OnAirStudio application create a playlist containing the desired commercial spots. Either insert fixed live segments using OnAirStudio, or manually switch in and out of live mode from your live remote site using the OnAirDisplay client on your Macintosh. The backboneServer automatical
Richard Cerny
Can I have more than one control computer doing different tasks?
Yes. The backboneServer supports up to 20 control stations. The OnAirDisplay client controls all functions, including live broadcasting. Note, only one computer can be in ‘On Air’ mode at a time. The OnAirStudio is controls all functions except live broadcasting. This application can be run on multiple machines programming the automation system and uploading clips on as many Macintosh systems as you need.
Richard Cerny
Can I mix formats and rates in the same playlist?
Yes. The backboneServer automatically streams content compressed in different formats or different data rates without any restrictions. This means that playlists can be made up of mp3s, mp4s, and other content formats, and the listener will just hear the content play seamlessly.
Richard Cerny
What is the Backbone Radio™ interface?
The Backbone Radio interface is through two Macintosh based applications, OnAirDisplay and OnAirStudio. These two applications control the backboneServer from anywhere there is a network connection with an upstream connection of at least 128Kbps. These two applications allow the station operator to quickly create playlists of content encoded for streaming over the Internet through a simple drag and drop interface.
Richard Cerny
The Virtual Audio Backbone Architecture
The three-layer model: Contribution, Production, Distribution The Virtual Audio Backbone is a three-layer architecture that separates ingest, programming, and synchronized delivery so each can scale independently. A venue needs to capture audio (from announcers, accessibility commentators, or other sources), turn it into programs (stations), and deliver it to fans in real time. If those functions are tangled together, the system is hard to scale and hard to operate. If they a
Richard Cerny
Physical Determinism vs Architectural Determinism
How cloud-native systems can produce deterministic outcomes Determinism used to come from dedicated hardware paths; now it can come from architecture that bounds variability and controls timing. Broadcast used to mean fixed equipment and dedicated links. That made timing predictable. Today, cloud systems are distributed and virtualized, which sounds less predictable. Architectural determinism is the idea that you can still get predictable outcomes if the system is designed to
Richard Cerny
The Latency vs. Density Paradox
Why dense physical venues break consumer streaming assumptions Why do low latency appliations collapse as audience density increases, and how does SoundSystem Live solve the challenge to prevent streaming failure? Low latency is easy at small scale; synchronized low latency across tens of thousands of phones in one physical venue is a different class of problem. On the open internet, listeners are spread out. If one person hears audio a moment earlier than another, it does no
Richard Cerny
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Backbone Studio Product Suite
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info@backbonebroadcast.com
Tel: +1 844-422-2526
Boston, MA
© 2026 Backbone Networks Corporation
Contact
info@backbonebroadcast.com
Tel: +1 844-422-2526
Boston, MA
© 2026 Backbone Networks Corporation
Backbone Studio Product Suite
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